ACIC-2012, March 06

Conference Topics

Papers should broadly address one of the conference sub-themes listed below or a related area. Academicians and practitioners are encouraged to contribute new ideas, concepts, applications and case studies for discussion in the conference.

Sub-themes:

• Evolution and Application of Competitive Intelligence in Emerging Economies.
• Best Practices in Competitive Intelligence.
• A Strategic Approach to Competitive Intelligence.
• Bridging the Gap between Competitive Intelligence and Corporate Strategy.
• Competitive Benchmarking and Tactical Analysis.
• Using Social Media for Competitive Intelligence.
• Scenario Planning: The Link between Future and Strategy.
• Business Intelligence and Competitive Technical Intelligence.
• Competitive Intelligence and Marketing Strategy Formulation.
• Knowledge Management as a Tool of Effective Competitive Intelligence.
• Competitive Intelligence Blindspots and other Barriers, towards adding Strategic Value.
• Competition Analysis and War-Gaming for Effective Strategy Making.
• Building a Competitive Intelligence Function in an Organization.
• Bottom Line Competitive Intelligence: Increasing Competitive Intelligence Return on Investment.
• Competitive Intelligence and Pricing.
• Leveraging Sales Knowledge into Actionable Intelligence.
• Deploying Competitive Intelligence for Strong Long-Term Brand Positioning.